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CUSTOM DRINKING GLASSES – 4 LESSONS ON LIQUOR MARKETING

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  Custom drinking glasses are definitely a brand ambassador’s favorite   drinks promotional product . This is because there are so many ways to customize and use them within your promotional campaign. They are often used for drinks  on-pack promotions  because they complement the main selling product and are really useful even after the drinks have been finished. They remain one of the top marketing tools because they provide so much room for creativity as you can have a custom-designed glass at a low cost. Here are some excellent examples we found at a grocery store in the Philippines. Here you will see different brands offering on-pack drinking glasses. Custom Drinking Glasses   For every purchase of  Chivas Regal , customers will get 2 on pack  custom logo glassware  for free! They opted for a simple red and white packaging with cut-outs to give customers a glimpse of their promotional offer. Custom Drinking Glasses   Fundador did not disa...

7 REASONS TO LOVE DETTOL’S HELLO KITTY SILICONE HAND SANITIZER HOLDER

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  Sanrio’s Hello Kitty   and Dettol have come together for a cute branded hand sanitizer. It comes with a silicone hand sanitizer holder and a Hello Kitty clip. Found at Walmart, the products are showcased in a   plastic hangsell display . Silicone Hand Sanitizer Holder Dettol  offers a wide range of personal hygiene products such as body washes, bar soaps, liquid hand wash, hand sanitizers, wipes, multi-action cleaners, disinfecting sprays, and antiseptic germicide liquid. Such products are very useful in preventing the spread of COVID 19 and other disease-causing germs and bacteria. And co-branding with Hello Kitty has made their products even more desirable to customers. Hand sanitizers are indeed one of the most widely used products today. Nowadays, nobody leaves their homes without a hand sanitizer or alcohol in their bags. However, because they are in small bottles, we sometimes forget to bring them. This is where a sanitizer holder comes in.   Why We Love...

RESIN DOMING: BE SEEN WITH DOMED RESIN LABELS AND STICKERS WITH MAGNET

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  We found these eye-catching domed resin labels at a trade fare in Hong Kong. Our team was impressed by the stunning designs and the products’ wide application. These items would work great for advertising as resin doming can add great texture to your labels, promotional products, and signages. Resin Doming: Be Seen with Domed Resin Labels and Stickers with Magnet   There were so many domed stickers and labels in the booth but what really caught our attention  is the reflective domed resin decals. They are magnetized and are glowing in the dark. Being magnetic allows customers to stick the decors onto metal surfaces and remove without leaving behind sticky residue from adhesives.   Resin Doming: Be Seen with Domed Resin Labels and Stickers with Magnet Moreover, marketing managers can use these items as  trade show giveaways , souvenirs, and  gift with purchase  because they are small yet visually appealing.   Resin Doming: Be Seen with Domed...

RETAIL HANGING DISPLAYS IN VIETNAM SEE MARKETING TAKE FLIGHT

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Imagine you walk inside a supermarket and the first thing you spot is the eye-catching retail hanging display from your brand. It gives your brand a headstart in the consumers’ mind. Meaning they remember your brand even before the start of shopping. This is a great idea for brands that wish to stand out at supermarkets or retail shops. Retail Hanging Display Why Your Brand Should Have This The above picture is a retail hanging display by  Vinfast . as you can see, the poster was custom cut to heart shapes. Written on the boards is their mechanics for winning their  customer giveaways.  They are encouraging customers to purchase their Klara e-scooter and once they pruchase, they will get a chance to redeem a special prize. Why Should Your Brand Invest In A Retail Hanging Display? Affordable  – These lightweight displays that hang over customers’ heads are surprisingly cost-effective. Brands wouldn’t need to drain their  marketing budget  just to pull off su...

CUSTOM DISPLAY STAND: WHAT BRANDS CAN LEARN FROM DIESEL’S CAMPAIGN

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  Looking for a low-cost but eye-catching advertising display for your product? Then why don’t you check out Diesel’s  BAD fragrance  custom display stand for inspiration? Diesel fragrance bottle is a black textured non-glossy container.  It gives off a “masculine vibe” which appeals to their target demographic. But what made the product more interesting is its custom advertising display. Custom Display Stand: What Brands can Learn From Diesel’s Campaign The shelf display is made from acrylic and is just the perfect size for the fragrance bottle. It also featured a reduced version of their advert on the left side. The right side is slightly elevated with leather strap and wooden backboard. The color complemented the product packaging and the product itself, thereby breaking the monotony of the shelf display. It was a nice deviation from the glossy shelf POS display we usually see in cosmetics and beauty sections of the department store. If you’re thinking of giving y...

PROMOTIONAL PRODUCT IDEA: CHECK OUT THIS SIMPLE BUT HANDY HAT CLIP BY DAISO!

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  We have seen many examples of innovative accessories at   trade shows   – and yet we are still always excited to see more! Introducing the hat clip – which is clipped onto both your hat and top to ensure you do not loose your hat in windy weather. We think this is a great promotional product idea! Promotional Product Idea: Check Out This Simple But Handy Hat Clip by Daiso!  A promotional product idea that is both reasonably priced, subtle and extremely useful – a win win by Japanese company  Daiso .  Accessories that are simple in design yet extremely effective in their job fly off shop shelves. We particularly like how Daiso have a range of colors of this product, as a result customers can buy in accordance to one that matches their head ware. We love  unique promotional products  that have high practicality.   Promotional Product Idea: Check Out This Simple But Handy Hat Clip by Daiso!   Never loose your cap in windy weather again!...